The Spanish Association for Standardization, UNE, the Institute for Spanish Tourism Quality (ICTE) and the Spanish Wine Tourism Association (AEE) today organised an informative event at the National Wine Fair (FENAVIN) to present the new version of the standard UNE-ISO 13810: 2023 Tourism and related services. Visits to industrial, natural, cultural and historical sites, which improves the quality of visits to this type of space. This new standard will allow wineries, among other stakeholders, to certify visits to their facilities.
The presentation ceremony was attended by UNE's Director of Standardisation and Stakeholders, Paloma García; the CEO of the ICTE, Fernando Fraile; the ICTE Training Manager, Noelia Santos; and the President of the Spanish Wine Tourism Association (AEE), José Antonio Vidal.
AEE President José Antonio Vidal highlighted the importance of wine tourism in Spain and around the world, and the need to have a standard and guidelines to ensure quality in this type of space.
UNE's Director of Standardisation and Stakeholders, Paloma García, emphasised the role of standardisation in the tourism services sector and highlighted that this standard is a common reference for wine tourism.
The CEO of the ICTE, Fernando Fraile, pointed out the important role that the ICTE has and its certification with the Q-Mark as a differentiating feature for organisations committed to guaranteed quality.
Finally, the ICTE Training Manager, Noelia Santos, presented the most important aspects of the new standard, as well as its specific purpose and scope, its structure and requirements.
The UNE ISO 13810 standard includes requirements for staff and, especially, for the guide; as well as for the provision of the service in terms of information, reservations and operation of the visit. It also offers guidance on facilities and equipment, specifically on signage, parking, toilets, areas visited and the sales area.
It also addresses aspects such as security and protection, which means that the organisation must identify and assess the possible risks related to the visit, and establish measures to mitigate such risks. Another element that has been reviewed is the simplification of content to make it easier for SMEs to apply.
This standard includes a set of best practices agreed internationally by the ISO/TC 228 Tourism and Related Services Committee, a discussion forum made up of 105 countries coordinated by UNE, which makes decisions on the standards for tourism of the future: a more authentic, sustainable and responsible tourism.