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Spain secures its position of global leadership in standards on smart tourist destinations

30/10/2018

  • It is the first country in the world to develop specific standards in this field. The two new standards published establish the requirements for developing an effective management system for smart tourist destinations, as well as its indicators and tools. 

30 October 2018. The Spanish Association for Standardisation-UNE, has published two new standards to enable the distinction of smart tourist destinations. These world-pioneering standards have been promoted by SEGITURR (National Corporation for Innovation and Tourism Technology Management) which chairs the working group responsible for drafting these standards within UNE's Technical Standardisation Committee 178 on Smart Cities. This joint announcement has been made on the occasion of World Cities Day, which is to be held tomorrow, 31 October. 

On the one hand, the new version of the Standard has been published UNE 178501:2018 Management System for Smart Tourist Destinations Requirements. This standard specifies the requirements for developing an effective Smart Tourist Destination management system that adequately takes into account the governance, innovation, use of technology, universal accessibility and sustainability of the destination. This standard was first published in 2016 and has now been updated and improved, following a diagnosis relating to its practical application in 4 destinations: Benidorm, Sanxenxo, Jaca and the Valle de Aran. 

The standard can be applied to all kinds of tourist destinations; among other requirements, it includes those relating to the context of the tourist destination, leadership and commitment, risks and opportunities, planning and objectives, and tourists' and citizens' evaluations and satisfaction. 

In addition, the Standard has been published UNE 178502:2018 Indicators and Tools for Smart Tourist Destinations, which establishes the features of a Smart Tourist Destination Platform that is capable of offering a comprehensive vision of the destination and ensuring quality in the tourism-related data.

To achieve this, the platform must facilitate decision-making, enable the coordination of services in order to offer tourists a better experience, and offer information in an open data format so that it can be used both by tourists and by all players in the sector in order to identify business opportunities aimed at increasing efficiency, sustainability and quality in the services provided.